Affiliation:
1. Marxism School, Xi’an Shiyou University, Xi’an 710065, China
2. Graduate School of Business Administration, Pukyong National University, Busan 48513, Republic of Korea
Abstract
As the green market becomes increasingly saturated, companies must allocate limited resources to more precise and efficient projects. This study aims to explore and compare the impact of green supplier selection and green supplier integration on environmental performance, with a particular focus on the moderating role of government support. The research was conducted through a survey of 391 Chinese manufacturing firms by a specialized research institution, employing hierarchical regression analysis. The results indicate that both green supplier selection and integration have a positive impact on environmental performance, with green supplier integration having a more significant effect. Moreover, active government support weakens the relationship between green supplier selection and environmental performance but strengthens the relationship between green supplier integration and environmental performance. Given the study’s context, scope, and sample size, certain limitations exist. This research highlights more strategically significant supplier management practices and emphasizes the moderating role of government support in different contexts, while also providing valuable and practical recommendations for relevant practitioners.