Location Based Business Recommendation Using Spatial Demand

Abstract

Business locations is most important factor to consider before starting a business because the best location attracts more number of people. With the help of web search engines, the customers can search the nearest business location before visiting the business. For example, if a customer need to buy some jewel, he makes use of search engines to find the nearest jewellery shop. If some entrepreneur wants to start a new jewellery shop, he needs to find a best area where there is no jewellery shop nearby and there are more customers in need of jewel. In this paper, we propose an algorithm to find the best place to start a business where there is high demand and no (or very few supply). We measure the quality of recommendation in terms of average service time, customer-business ratio of our new algorithm by implementing in benchmark datasets and the results prove that our algorithm is more efficient than the existing kNN algorithm.