Friends in Sports: Social Networks in Leisure, School and Social Media

Abstract

Young athletes value their social relations in sports, and these social relations can have consequences when it comes to joining, continuing, and quitting sports. Yet the important question of how social relations in sports develop has not yet been adequately answered. Hence, we investigated how athletes’ social relations in sports depend on social relations outside of sports: in leisure, school, and social media. A total of 387 athletes (aged 16–19) from 30 Norwegian sports groups completed a survey on electronic tablets. We asked how social relations in leisure, school, and social media—through the social mechanisms of contact, homophily, and contagion—influenced social relations in sports. We also controlled for the effect of exercise frequency and duration (years) of contact in sports. Exponential random graph modelling (ERGM) analyses showed that first and foremost, relations from social media and leisure, but also school networks and exercise frequency, influence sports networks. This study shows that social relations in sports are diverse and depend on social relations outside sports. We discuss how this has ‘counterintuitive’ consequences for sports participation, particularly the importance of supporting athletes’ social relations outside of sports for the strengthening of social relations within sports when addressing challenges concerning recruitment, continuation, and dropout from sports.