Europeanised Attitudes, Nationalised Communication? Evidence on the Patterns behind Political Communication Output in Brussels

Abstract

Studies of a communication deficit in the European Union (EU) have hardly taken a systematic look at the site where most of the political communication output is being created: within the elite bubble of EU politicians and correspondents in Brussels. This study builds on the communication culture approach to describe and explain the basic attitudinal patterns of EU politicians and journalists who critically shape the political communication output coming out of Brussels that is being consumed by European citizens. Based on a survey with more than 300 participating politicians and journalists, this study demonstrates that the internationalised communication context in Brussels reduces differences between the attitudes of actors from professional and national groups. We demonstrate that there is a tendency toward common elitist attitudes, complemented by a highly negative view of the public and a cynical mode of political communication. However, we observe predominantly national contact networks in Brussels and partly differing attitudes among some sub-groups of politicians and journalists, reflecting the partly conflicting national configurations of the European political and media system and the principal-agent relationships of EU politicians and journalists with their constituencies and media outlets.