Exploring new factors affecting purchase intention of mobile commerce: trust and social benefit as mediators
Author:
Publisher
Inderscience Publishers
Subject
Electrical and Electronic Engineering,Computer Networks and Communications,Computer Science Applications
Cited by 18 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Development of a New Conceptual Model: Consumers’ Purchase Intention towards Eco-friendly Bags;International Journal of Management, Technology, and Social Sciences;2023-11-23
2. Power of Social Media Marketing: How Perceived Value Mediates the Impact on Restaurant Followers’ Purchase Intention, Willingness to Pay a Premium Price, and E-WoM?;Sustainability;2023-03-17
3. A Customer-Centric View of E-Commerce Security and Privacy;Applied Sciences;2023-01-11
4. Key Factors Influencing Consumers' Behavioral Intention towards Adopting and Using Mobile Commerce Services Amid and Post COVID-19 Pandemic;2022 International Arab Conference on Information Technology (ACIT);2022-11-22
5. Factors affecting clothing purchase intention in mobile short video app: Mediation of perceived value and immersion experience;PLOS ONE;2022-09-13
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