Identifying sources of noise within the networked interplay of marketing messages in social media communication
-
Published:2024
Issue:2
Volume:20
Page:164-187
-
ISSN:1477-5212
-
Container-title:International Journal of Internet Marketing and Advertising
-
language:en
-
Short-container-title:IJIMA
Author:
Hardcastle Kimberley,Edirisingha Prabash,Cook Paul
Publisher
Inderscience Publishers