Influence of post types on Facebook engagement: the moderating roles of brand category and brand internationalisation
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Published:2022
Issue:3/4
Volume:17
Page:231
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ISSN:1477-5212
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Container-title:International Journal of Internet Marketing and Advertising
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language:en
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Short-container-title:IJIMA
Author:
Thongmak Mathupayas
Publisher
Inderscience Publishers