An analysis and inter relationship between the factors of perception for cause-related marketing offerings
-
Published:2021
Issue:3
Volume:23
Page:290
-
ISSN:1753-0806
-
Container-title:International Journal of Indian Culture and Business Management
-
language:en
-
Short-container-title:IJICBM
Author:
Gupta Shruti,Chawla Deepak
Publisher
Inderscience Publishers