Developing a sequential framework for nostalgia deployment: the Indian context
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Published:2016
Issue:3
Volume:3
Page:244
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ISSN:2050-3636
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Container-title:Middle East J. of Management
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language:en
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Short-container-title:MEJM
Author:
Jain Varsha,Chandani Komal,Ganesh B.E.
Publisher
Inderscience Publishers
Subject
General Engineering