The impact of gender on consumer buying decision process towards online shopping: a study of Thai consumers
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Published:2024
Issue:1
Volume:25
Page:128-146
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ISSN:1368-4892
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Container-title:International Journal of Business Performance Management
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language:en
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Short-container-title:IJBPM
Author:
Adekoya Dare Oluwatobi,Laksitamas Prin
Publisher
Inderscience Publishers
Subject
Strategy and Management,Business and International Management