Customer Satisfaction in Home Building

Author:

Torbica Željko M.12,Stroh Robert C.12

Affiliation:

1. Asst. Prof., Florida Int. Univ., Dept. of Constr. Mgmt., 2912 College Ave., Davie, FL 33314. E-mail: torbica@eng.fiu.edu

2. Dir., Shimberg Ctr. for Affordable Housing, Univ. of Florida, M. E. Rinker, Sr., School of Build. Constr., P.O. Box 115703, Gainesville, FL 32611-5703. E-mail: stroh@ufl.edu

Publisher

American Society of Civil Engineers (ASCE)

Subject

Strategy and Management,Industrial relations,Building and Construction,Civil and Structural Engineering

Reference17 articles.

1. Anderson E. W. Fornell C. and Lehmann D. R. ( 1994). “Customer satisfaction market share and profitability: Findings from Sweden.” J. Marketing 58(July) 53–66.

2. Barsky J. and Labagh R. ( 1992). “A strategy for customer satisfaction.” The Cornell H.R.A. Quarterly Oct. 32–40.

3. Box G. E. P. Hunter W. G. and Hunter J. S. ( 1978). Statistics for experimenters: An introduction to design data analysis and model building Wiley New York.

4. Brown J. R. and Fern E. F. ( 1981). “Goods vs. service marketing: A divergent perspective.” Marketing of services J. H. Donnelly and W. R. George eds. American Marketing Association Chicago 205–212.

5. Eccles R. G. ( 1991). “The performance measurement manifesto.” Harvard Business Rev. Jan.-Feb. 31–137.

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