Role of Marketing Intelligence in Making Pricing Policy in Construction
Author:
Affiliation:
1. Member, ASCE
2. Lect., Dept. of Civ. Engrg., Indonesia Inst. of Tech., Jl. Raya Puspipyek, Serpong, Tangerang 15320.
3. Prof., Dept. of Civ. and Arch. Engrg., Illinois Inst. of Tech., 3201 S. Dearborn St., Chicago, IL 60616.
Publisher
American Society of Civil Engineers (ASCE)
Subject
Management Science and Operations Research,Strategy and Management,General Engineering,Industrial relations
Link
http://ascelibrary.org/doi/pdf/10.1061/%28ASCE%290742-597X%282001%2917%3A3%28140%29
Reference28 articles.
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4. Andi G. ( 1998). “Construction engineering and management and future ideas.” Spec. Rep . Dept. of Civ. and Arch. Engrg. Illinois Institute of Technology Chicago.
5. Marketing of Construction Services
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