1. Abelson, R.P. and Levi, A. (1985). Decision making and decision theory. In G. Lindzey and E. Aronson (Eds.), The liandbook of social psychology. 3rd ed. Vol. 1. New York: Random House, 231–309.
2. Adelbratt, T. and Montgomery, H. (1980). Attractiveness of decision rules. Acta Psychologica, 45, 177–185.
3. Beach, L.R. and Mitchell, T.R. (1978). A contingency model for the selection of decision strategies. Academy of Management Review, 3, 439–449.
4. Bernoulli, D. (1738). Specimen theoriae norae de mensura sortis; Comentarii Academiae Scientiarum Imperiales Petropolitanae, 5, 175–192. (Translated by L. Sommer in Econometrica, 1954, 2, 23-36)
5. Bettman, J.R. (1979). An information processing theory of consumer choice. Reading, Mass.: Addison-Wesley.