Affiliation:
1. Maunaolu Campus, United States International University
2. Occidental College
Abstract
The word “cheese” was flashed 30 times for two sets of experimental and control groups. One set received the stimulus below, the other slightly above, a forced-choice detection threshold. As no significant increase in hunger ratings was found, nor even a trend, the results conflict with Spence (1964) who did not use a valid forced-choice method or control group.
Cited by
1 articles.
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