Canonical Relationships between Prestige and Interpersonal Attraction

Abstract

Canonical correlation was employed to test the relationship between prestige and interpersonal attraction in a public speaking situation. The hypothesis was that, when responding to a public speech, subjects would make judgments about the prestige of the speaker that would serve as an inferential base regarding conclusions about the interpersonal attraction of that individual. Results indicated that males ( ns = 78, 48) made judgments of interpersonal attraction dominated by task attraction, while females ( ns 90, 69) made multiple judgments about interpersonal attraction encompassing social, task, and physical attraction. Different results were obtained for a male and a female speaker.