Entering new markets: The effect of performance feedback near aspiration and well below and above it
Author:
Affiliation:
1. Faculty of Business Administration; Ono Academic College; Kiryat Ono Israel
2. Department of Management, Stern School of Business; New York University; New York New York U.S.A.
Publisher
Wiley
Subject
Strategy and Management,Business and International Management
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1002/smj.2561/fullpdf
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