Why wine tourists visit cellar doors: Segmenting motivation and destination image

Author:

Bruwer Johan12ORCID,Prayag Girish2,Disegna Marta3ORCID

Affiliation:

1. School of Marketing; Ehrenberg-Bass Institute for Marketing Science, University of South Australia; Australia

2. School of Management, Marketing and Entrepreneurship; University of Canterbury; Christchurch New Zealand

3. Department of Accounting, Finance and Economics, Faculty of Management; Bournemouth University; Bournemouth UK

Publisher

Wiley

Subject

Nature and Landscape Conservation,Tourism, Leisure and Hospitality Management,Transportation,Geography, Planning and Development

Reference65 articles.

1. Wine tourism behaviour in the context of a motivational framework for wine regions and cellar doors;Alant;Journal of Wine Research,2004

2. The symmetric and asymmetric influences of destination attributes on overall visitor satisfaction;Albayrak;Current Issues in Tourism,2013

3. Market segmentation in wine tourism: A comparison of approaches;Alebaki;Tourismos: An International Multidisciplinary Journal of Tourism,2011

4. The tourist in the experience economy;Andersson;Scandinavian Journal of Hospitality and Tourism,2007

5. Wine tourism experience and consumer behaviour: The case of Sicily;Asero;Tourism Analysis: An Interdisciplinary Journal,2011

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