They shouldn't let them out for us to see': Empathy and affect intensity as determinants of responses to representations of the facially disfigured in charity advertising
Author:
Publisher
Wiley
Subject
Marketing,Strategy and Management,Economics and Econometrics
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1002/nvsm.6090020304/fullpdf
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