Affiliation:
1. University of Guelph Guelph Ontario Canada
Abstract
AbstractIndividuals in the Global North wishing to support people in the Global South can purchase a fundraising bracelet in order to ‘change lives’. This article examines the use of fundraising bracelets for International Development (FBID) as a form of ‘New Development Responsibility’. We illustrate through a database and critical discourse analysis that FBID campaigns are a distinctly feminized version of ID aid where women are engaged as consumers, campaign founders and artisans. Our analysis of these different roles suggest that FBID represent a specifically feminized version of the ‘White Saviour Complex’ requiring further exploration, particularly around the ‘accessorization’ of ID.
Funder
Social Sciences and Humanities Research Council of Canada
Subject
Development,Geography, Planning and Development