The anglicisation of political marketing: how Blair ‘out-marketed’ Clinton

Author:

Ingram Peter,Lees-Marshment Jennifer

Publisher

Wiley

Subject

Political Science and International Relations,Public Administration

Reference38 articles.

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3. (1999) ‘Clintonomics’ in and (eds), The Clinton Presidency: The First Term 1992–6, 85–103. London: Macmillan Press.

4. and (1998) ‘Political Marketing: Towards a Cross-Cultural Model’, paper to the Political Marketing Conference, National University of Ireland at Cork, 17–19 September.

5. (1993) ‘Sorting Out and Suiting Up: The Presidential Nominations’ in (ed), The Election of 1992, 39–73. Chatham: Chatham House.

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