All Lives Matter discussions on Twitter: Varied use, prevalence, and interpretive repertoires

Abstract

AbstractAll Lives Matter (ALM) has emerged as a response to, and critique of, the Black Lives Matter (BLM) anti‐racist movement. ALM has been shown to work to undermine and attempt to deracialise BLM; however, there is a need for a comprehensive understanding of how ALM functions in online interactions. The research questions are therefore: What different ways is ALM used in Twitter debates?, How prevalent are these different uses?, and What function do the different uses of ALM perform in the wider debate around BLM? To address these questions, we employed a mixed‐method approach drawing on topic modelling and critical discursive psychology of Twitter posts using the hashtag #AllLivesMatter. A corpus of 294,217 unique tweets sent by 145,994 unique users was subject to Structural Topic Modelling (STM), which resulted in 60 topics, and from this, a sub‐dataset of 180 tweets was generated for discourse analysis. The STM identified 12 distinct uses of ALM, ranging from direct and even extreme opposition to BLM to criticisms of ALM and support of BLM and anti‐racism messages, both of which are explored in the discourse analysis. Together, the analysis suggests that, at least on Twitter, the ALM hashtag is not one‐dimensional nor a settled debate. Moreover, the Twitter public can use the ALM hashtag to denounce racism and the ideological pretext of ALM.