The Challenge of Innovation in Highly Complex Projects: What Can We Learn from Boeing's Dreamliner Experience?

Author:

Shenhar Aaron J.1,Holzmann Vered2,Melamed Benjamin3,Zhao Yao3

Affiliation:

1. Technological Leadership Institute, Verona, New Jersey, USA

2. Tel Aviv University, Tel Aviv, Israel

3. Business School, Rutgers University, Newark, New Jersey, USA

Abstract

Understanding the link between project complexity and innovation is highly pertinent. Yet, the challenge of innovative complex projects has received limited research attention and little theory development. This article provides a retrospective analysis of the difficulties experienced by Boeing during the development project of its highly innovative Dreamliner aircraft. Eventually successful, this project suffered extensive delays and cost overruns. The article analyzes the project's complex nature of innovation, while using several frameworks to provide an integrative view of its challenges and suggesting possible alternative ways to address them. Insights for complex project teams and future research directions are offered.

Publisher

SAGE Publications

Subject

Management of Technology and Innovation,Strategy and Management,Business and International Management

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