Context‐induced placebo effects—An investigation of contrast effects in response expectations and actual product efficacy-Reference-Cited by-同舟云学术

Context‐induced placebo effects—An investigation of contrast effects in response expectations and actual product efficacy

Published:2019-02-25 Issue:3 Volume:18 Page:179-189
ISSN:1472-0817
Container-title:Journal of Consumer Behaviour
language:en
Short-container-title:J Consumer Behav

Author:

Köcher Sören¹^ORCID,Holzmüller Hartmut H.¹²

Affiliation:

1. Faculty of Business and Economics, Department of MarketingTU Dortmund University Otto‐Hahn‐Straße 6 Dortmund 44227 Germany

2. University of Newcastle, Faculty of Business and Law, University Drive Callaghan NSW 2308 Australia

Publisher

Wiley

Subject

Applied Psychology,Social Psychology

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/cb.1756

Reference56 articles.

1. Automatic Construction and Use of Contextual Information for Product and Price Evaluations

2. Amar M. Ariely D. Bar‐Hillel M. Carmon Z. &Ofir C.(2011).Brand names act like marketing placebos The Hebrew University of Jerusalem Working Paper No. dp566.

3. Placebo-responsive Parkinson patients show decreased activity in single neurons of subthalamic nucleus

4. Mental Construal and the Emergence of Assimilation and Contrast Effects

5. Analgesic effects of branding in treatment of headaches.

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