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Store Atmospherics: A Multisensory Perspective

  • Published:2014-06-09 Issue:7 Volume:31 Page:472-488
  • ISSN:0742-6046
  • Container-title:Psychology & Marketing
  • language:en
  • Short-container-title:Psychol. Mark.

Author:

Spence Charles1,Puccinelli Nancy M.2,Grewal Dhruv3,Roggeveen Anne L.3

Affiliation:

1. Oxford University

2. University of Oxford and Oxford Institute of Retail Management (OXIRM)

3. Babson College

Publisher

Wiley

Subject

Marketing,Applied Psychology

Reference208 articles.

1. Incidental haptic sensations influence social judgments and decisions;Ackerman;Science,2010

2. Music influences on mood and purchase intentions;Alpert;Psychology & Marketing,1990

3. Aminoff , S. 2013 Elias Arts seminar on audio branding Moscow, Russia

4. Anon 2001 Tube scent machine breaks down BBC News Online th http://news.bbc.co.uk/2/hi/uk_news/1294795.stm

5. “‘Anything’ & ‘Whatever’ beverages promise a surprise, every time.” 2007 Press release

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