Effects of Mood and Elaboration on Processing and Evaluation of Goal-Framed Appeals
Author:
Affiliation:
1. University at Albany; SUNY
Publisher
Wiley
Subject
Marketing,Applied Psychology
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1002/mar.20682/fullpdf
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4. Measurement of clustering and of sequential constancies in repeated free recall;Bousfield;Psychological Reports,1966
5. Mood and memory;Bower;American Psychologist,1981
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