Does santa have a greatjob? Gift shopping value and satisfaction
Author:
Publisher
Wiley
Subject
Marketing,Applied Psychology
Reference51 articles.
1. Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions
2. Is it better to give than to receive? Exploring gender differences in the meaning of memorable gifts
3. Atmospheric Affect as a Tool for Creating Value and Gaining Share of Customer
4. Consumer self-regulation in a retail environment,
5. The nature of satisfaction: An updated examination and analysis
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4. Divergent Effects of Budgeting for Gifts versus Personal Purchases;Journal of Consumer Research;2023-02-15
5. Should I stay or should I go? Benefits of crowd-checking technology for a face-to-face shopping experience;Spanish Journal of Marketing - ESIC;2023-02-14
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