Doing E-Business in France: Drivers of Online Trust in Business-to-Consumer Websites

Author:

Bartikowski Boris1,Singh Nitish2

Affiliation:

1. KEDGE Business School; France

2. Boeing Institute of International Business; St. Louis University

Publisher

Wiley

Subject

Organizational Behavior and Human Resource Management,Business and International Management

Reference19 articles.

1. What factors influence online brand trust: Evidence from online tickets buyers in Malaysia;Alam;Journal of Theoretical and Applied Electronic Commerce Research,2010

2. Are the drivers and role of online trust the same for all web sites and consumers? A large-scale exploratory empirical study;Bart;Journal of Marketing,2005

3. Browne , J. Dorsey , M. Kruijsdij , J. Beckers , A. 2009 How satisfied are French consumers with online customer experiences? A Forrester Research report http://www.forrester.com/How+Satisfied+Are+French+Consumers+With+Online+Customer+Experiences/fulltext/-/E-RES53980

4. Enright , A. 2012 Cars.com boosts its conversion rate with a security seal https://www.internetretailer.com/2012/03/15/carscom-boosts-its-conversion-rate-security-seal

5. European B2C Ecommerce Report 2013 https://www.ecommerce-europe.eu/facts-figures/free-nordics-light-version-report

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