Make my memory: How advertising can change our memories of the past
Author:
Publisher
Wiley
Subject
Marketing,Applied Psychology
Reference35 articles.
1. ( 1932). Remembering. Cambridge: Cambridge University Press.
2. Autobiographical Memories, Affect, and Consumer Information Processing
3. & ( 1996). The pliability of autobiographical memory: Misinformation and the false memory problem. In (Ed.), Remembering our past: Studies in autobiographical memory (pp. 157-179).
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