Subliminal advertising and the psychology of processing unconscious stimuli: A review of research
Author:
Publisher
Wiley
Subject
Marketing,Applied Psychology
Reference127 articles.
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2. & (1980). Subliminally embedded ads: A turn on? Southern Marketing Proceedings, 296–298.
3. The influence of subliminal stimuli upon verbal behavior.
4. SPA is subliminal, but is it psychodynamically activating?
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