Millennials' evaluation of corporate social responsibility: The wants and needs of the largest and most ethical generation
Author:
Affiliation:
1. Kent Business School University of Kent Canterbury UK
2. Newcastle University Newcastle upon Tyne UK
Publisher
Wiley
Subject
Applied Psychology,Social Psychology
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1002/cb.1882
Reference114 articles.
1. Corporate social responsibility authenticity: Investigating its antecedents and outcomes
2. Anderson R.Dahlquist S. &Garver M.(2016).75 Million Strong: Comparative Analyses of Millennials' Purchasing Response to Firms' CSR Behaviour. Paper presented at: AMA Summer Educator's Conference Proceedings(pp.5–7). Atlanta.
Cited by 64 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Femvertising or faux CSR? A comparative analysis of sport brands;Sport, Business and Management: An International Journal;2024-09-16
2. Perception of corporate social responsibility in a morally contentious industry: the roles of consumption motives and ethical perspectives;Asia Pacific Journal of Marketing and Logistics;2024-09-05
3. Insights from the COVID-19 perspective on the necessity of corporate social responsibility in times of crisis in the context of Pakistan;PLOS ONE;2024-08-15
4. Purchase intention of brands with corporate social responsibility among generations Y and Z consumers in Chile;Corporate Social Responsibility and Environmental Management;2024-07-30
5. From greenwashing to greenbleaching: green communication and mitigating moral outrage in the context of revisited situational crisis communication theory;Corporate Communications: An International Journal;2024-07-29
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3