Winning Isn't Everything. Selling Is: Sports, Advertising, and the Logic of the Market-Reference-Cited by-同舟云学术

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Winning Isn't Everything. Selling Is: Sports, Advertising, and the Logic of the Market

Published:2015-10-30 Issue: Volume: Page:177-193
ISSN:
Container-title:A Companion to Celebrity
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Author:

Cashmore Ellis

Publisher

John Wiley & Sons, Inc.

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1002/9781118475089.ch10/fullpdf

Reference28 articles.

1. “Basketball's ghettocentric logic.”;Andrews;American Behavioral Scientist,2010

2. Badenhausen , Kurt 2011 Forbes http://www.forbes.com/sites/kurtbadenhausen/2011/08/01/the-highest-paid-female-athletes/

3. “Tiger Woods and Michael Jackson.”;Rasheed;Broward Times,2002

4. BBC 2002 http://news.bbc.co.uk/sport1/hi/funny_old_game/1789349.stm

Cited by 2 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Becky Lynch: ‘the Man’ behind the brand;Celebrity Studies;2023-12-21

2. Putting the football back into football stardom: a case study of Gareth Bale as a national football ‘star’;Soccer & Society;2023-10-15

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