Tech-Business Analytics in Blue Economy

Author:

Kumar Sachin1,K. Krishna Prasad2,Aithal P. S.3

Affiliation:

1. Dept. of Information Technology, Management Education & Research Institute (MERI), Affiliated to GGSIP University, New Delhi., India

2. Institute of Computer & Information Science, Srinivas University, Mangalore, India

3. Director, Poornaprajna Institute of Management, Udupi, India

Abstract

Purpose: Utilising cutting-edge technologies, data analytics, and entrepreneurial strategies to promote innovation, develop resilience, and drive sustainable growth are the main goals of Tech-Business projects in the Blue Economy for industries associated to the marine sector. Design/Methodology/Approach: A methodical approach that combines cutting-edge technologies, analytical techniques, and commercial strategies is used to implement Tech-commercial initiatives in the Blue Economy. Findings/Result: The results highlight the revolutionary effect of Tech-Business endeavours in propelling eco-friendly expansion, stimulating creativity, and fortifying the Blue Economy. Stakeholders can open up new possibilities and build a more affluent and sustainable future for coastal communities and marine ecosystems by embracing data-driven initiatives and utilising technology. Originality/Value: The uniqueness of Tech-Business endeavours in the Blue Economy is found in their creative methods of resolving persistent issues and opening up fresh doors in the maritime sector. Paper Type: Exploratory Research on Technology Management.

Publisher

Srinivas University

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