Affiliation:
1. Kwansei Gakuin University
2. Dentsu Inc.
3. Kansai University
Publisher
The Operations Research Society of Japan
Reference13 articles.
1. 1) EHRGOTT M. A survey and annotated bibliography of multiobjective combinatorial optimization. OR Spektrum. (2000) vol.22, no.4, p.425-460.
2. 2) ISADA Y. An approach for solving nonlinear multiobjective separable discrete optimization problem with one constraint. European Journal of Operational Research. (2005) vol.162, no.2, p.503-513.
3. 3) KILEY D. Optimum target. Brandweek. (1998) vol.39, no.20, p.U38-U42.
4. 4) DEMAEYER P. Structure, design and algorithms for a media optimizer. Graduate School of Business, Columbia University. (2002)
5. 5) METHERINGHAM R. A. Measuring the net cumulative converge of a print campaign. Journal of Advertising Research. (1964) vol.4, p.23-28.