Study of Learning Achievement and Ability of a Tour Guide Through Interactive Teaching Methods in Basic Knowledge of Chinese Tour Guide

Abstract

Background and Aims: Tourism is a way of cultural communication, which can spread the culture of the destination to the source of tourists. With the development of tourism, more and more countries pay attention to this effect of tourism and regard it as an important window for the external publicity of national culture. In the face of these, tour guides should give tourists knowledge, fun, and beauty through guidance and vivid and wonderful explanations. The purposes of this research were: 1) To Compare the learning achievement of students before and after learning through the Interactive Teaching Methods, 2) Compare the ability of a tour guide of students after learning through the Interactive Teaching Methods with the determined criterion of 70 percent. Materials and Methods: The sample of this study This experimental research aimed to The Sample of this study was 25 third-year college students at Shanxi Institute of Technology, the People's Republic of China. They were derived from cluster random sampling. The research instruments were (1) five lesson plans based on the Interactive Teaching Methods. (2) a tour guide achievement test with a reliability index of .89 and (3) an assessment form for the ability of a tour guide using rubric assessment has an IOC value of 1.00. The statistics used for data analysis were mean, standard deviation, t-test for one sample, and t-test for the dependent sample. Results: The results showed that 1) the students’ learning achievement after learning through the Interactive Teaching Methods was higher than that before learning through the Interactive Teaching Methods at a significance level of .05; 2) the student’s ability of a tour guide was higher than the determined criterion of 70% at a significance level of .05 (M = 26.22, SD = 1.04). Conclusion: Knowledge gained from this research is that Interactive Teaching Methods can enhance students’ learning achievement and the ability of a tour guide by encouraging the students to the ability of a tour guide based on six principles: 1) Communication 2) Energy 3) Dynamic 4) Memory 5) a sense of humor and 6) professionalism.