The Sequential Influence of Creative Leadership and Organizational Environment on Strategic Performance

Abstract

As a distinct form of leadership, the phenomena of creative leadership draw interest. Such leadership is crucial for developing and sustaining the operations of contemporary organizations and businesses. When it comes to boosting strategic effectiveness, the traits of creative leadership are crucial. This is a recognition of the paradoxes and contradictions present in life and a constructive evaluation of the team's creative potential. According to this study, a creative leader may greatly impact how effectively a strategy is implemented. This study explores the connection between innovative leadership and improved strategic performance. Developing nations' societies tend to undervalue innovative leadership's value in managing administration and enterprises. Unfortunately, it received little attention from academic sources and studies. Because of this, the primary goals of this study are to comprehend the ideas of creative leadership, the uniqueness of a leader's job as a manager, and the influence of creative leadership on strategic effectiveness. The goal of quantitative research is to comprehend how creative leadership may improve strategic effectiveness. Therefore, four hypotheses were tested in this study to show how creative leadership and strategic effectiveness are related. The research demonstrates how inventive leaders can enhance customer satisfaction through creative ideas. In conclusion, the strategic performance of a corporation depends on originality and creative leadership.