Innovative Application of Artificial Intelligence in the Field of Innovation and Entrepreneurship of College Students in Internet Colleges and Universities

Abstract

With the promotion and development of artificial intelligence, the computer major has become a hot major in innovation and entrepreneurship education. It is increasingly essential to carry out a refined evaluation of creativity and venture education to achieve professional differentiation. The purpose of this paper is to study and explore the innovative use of AI in the field of innovation and entrepreneurship of college students in Internet universities. In the article, AI is first introduced. AI is inherently a novel instrument of human praxis, a tool of productivity that embodies human ability and volition. Then we analyze the innovation and venture education on the ground of the BP neural network, and finally, we conduct an empirical study on the innovation and venture on the ground of the BP neural network. Innovation and entrepreneurship refer to entrepreneurial activities based on one or several innovations in technological innovation, product innovation, brand innovation, service innovation, business model innovation, management innovation, organizational innovation, market innovation, and channel innovation. The report analyzes the influencing factors of creative venture education and designs an evaluation model of creative venture education. The test shows that the output of the BP neural network is the actual value, the real worth is reasonable, and the desired worth is also reasonable. The maximum error between the two is 1.64%. The results tend to be generally satisfactory. The BP neural network model can highly generalize students’ creative venture abilities, increasing the practical application value and research scope of BP neural networks.