Standardization of Environmental Responsibility Behavior of Production and Manufacturing Enterprises in the Context of Green Economy

Abstract

The motivation and decision-making of an enterprise are significantly affected by the green economy and the environmental and economic policies (EEPs). It is practical to deeply analyze the standardization mechanism and actual effect of environmental responsibility behavior (ERB) in enterprises. This study explores the ERB standardization in the context of green economy. First, a conceptual model was established for the action mechanism of the factors driving ERB standardization in enterprises, and an empirical model was developed around the concept of policy-behavior-performance, before investigating the influence of the ERB of production and manufacturing enterprises (PMEs) over their production benefit (PB). From the angle of motivation-supervision theory, the authors examined how the supervision and motivation of EEPs affect the large panel PMEs’ sense of social responsibility (SSR) and ERB. Finally, the variables like marketization index (MI) and return on assets (ROA) were regressed, and the ERB standard level of PMEs in different industries was analyzed statistically. The results demonstrate the robustness of our empirical model. Finally, opinions and suggestions were provided to guide or constrain environmental and economic policies.