Affiliation:
1. Instituto Tecnológico de Sonora
Abstract
A study with a quantitative focus was carried out on 140 small companies in the commerce sector of Ciudad Obregón Sonora, which sought to achieve the objective of analyzing the impact of the company's resources and transformational leadership in the process of strategic management; which allowed an analysis of the strategic situation of these companies. For the scope of the objective, the process of the scientific method was used, where a 36-question instrument with six levels of Likert scale was applied, and the SMART-PLS Model, Structural Equations, was used for statistical analysis, where the Resources variable was observed to have a positive, direct and highly significant effect on the Strategic Management variable, on the other hand, Transformational Leadership has a positive and direct but not statistically significant effect on the Strategic Management variable, Strategic Management, (a.k.a. .218, p<-090 n.s.). This research concluded that the entrepreneur is unclear about his leadership and that when a strategy is formulated and executed efficiently through the correct allocation of resources at each stage of it, a successful situation is achieved in the company's strategy.
Reference41 articles.
1. Arana, D. (2018). SMEs mexicanas, un panorama para 2018.FORBES México. Recuperado de: https://www.forbes.com.mx/SMEs-mexicanas-un-panorama-para-2018/
2. Arbelo, A. y Pérez P. (Enero de 2001). La reputación empresarial como recurso estratégico: un enfoque de recursos y capacidades. En XI Congreso Nacional de ACADE. Recuperado de: http://www.pymesonline.com/uploads/tx_icticontent/reputacion.pdf
3. Bernal, J. (2001). Liderar el Cambio: El Liderazgo Transformacional. Recuperado del sitio web el Departamento de Ciencias de la Educación de la Universidad de Zaragoza de España, de: http://didac.unizar.es/jlbernal/articulos_propios/pdf/02_lidtrans.PDF
4. Bernal Torres, C. (2006). Metodología de la Investigación. México: Editorial PEARSON.
5. Bernal, C. (2010). Metodología de la Investigación. Administración, economía, humanidades y ciencias sociales. México:Prentice Hall.
Cited by
1 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献