How do designers and user experience professionals actually perceive and use personas?
Author:
Affiliation:
1. IBM Research - Almaden, San Jose, California, United States
2. Google Inc., Mountain View, California, United States
3. University of California at Santa Cruz, Santa Cruz, California, United States
Publisher
ACM
Link
https://dl.acm.org/doi/pdf/10.1145/2207676.2208573
Reference26 articles.
1. Personas in action
2. Personas
3. The Personas' New Clothes: Methodological and Practical Arguments against a Popular Method
4. The Inmates are Running the Asylum
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