Attention Convolutional Neural Network for Advertiser-level Click-through Rate Forecasting
Author:
Affiliation:
1. University of Pittsburgh, Pittsburgh, PA, USA
2. Yahoo Research, Oath, Sunnyvale, CA, USA
Publisher
ACM Press
Reference27 articles.
1. Deepak Agarwal, Bee-Chung Chen, and Pradheep Elango. 2009. Spatio-temporal models for estimating click-through rate. In Proceedings of the 18th international conference on World wide web. ACM, 21--30.
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3. Olivier Chapelle, Eren Manavoglu, and Romer Rosales. 2014. Simple and Scalable Response Prediction for Display Advertising. ACM Trans. Intell. Syst. Technol. 5, 4, Article 61 (Dec. 2014), 34 pages. https://doi.org/10.1145/2532128
4. Chris Chatfield. 2000. Time-series forecasting. CRC Press.
5. John H Cochrane. 2005. Time series for macroeconomics and finance. Manuscript, University of Chicago (2005).
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