Entire Space Cascade Delayed Feedback Modeling for Effective Conversion Rate Prediction-Reference-Cited by-同舟云学术

Entire Space Cascade Delayed Feedback Modeling for Effective Conversion Rate Prediction

Published:2023-10-21 Issue: Volume: Page:
ISSN:
Container-title:Proceedings of the 32nd ACM International Conference on Information and Knowledge Management
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Author:

Zhao Yunfeng¹^ORCID,Yan Xu²^ORCID,Gui Xiaoqiang¹^ORCID,Han Shuguang²^ORCID,Sheng Xiang-Rong²^ORCID,Yu Guoxian¹^ORCID,Chen Jufeng²^ORCID,Xu Zhao²^ORCID,Zheng Bo²^ORCID

Affiliation:

1. School of Software, Shandong University, Jinan, China

2. Alibaba Group, Hangzhou, China

Funder

National Key Research and Development Program of China

Publisher

ACM

Link

https://dl.acm.org/doi/pdf/10.1145/3583780.3615475

Reference37 articles.

1. Zhangming Chan , Yu Zhang , Shuguang Han , Yong Bai , Xiang-Rong Sheng , Siyuan Lou , Jiacen Hu , Baolin Liu , Yuning Jiang , Jian Xu , 2023 . Capturing Conversion Rate Fluctuation during Sales Promotions: A Novel Historical Data Reuse Approach. In KDD. 1--11. Zhangming Chan, Yu Zhang, Shuguang Han, Yong Bai, Xiang-Rong Sheng, Siyuan Lou, Jiacen Hu, Baolin Liu, Yuning Jiang, Jian Xu, et al. 2023. Capturing Conversion Rate Fluctuation during Sales Promotions: A Novel Historical Data Reuse Approach. In KDD. 1--11.

2. Asymptotically Unbiased Estimation for Delayed Feedback Modeling via Label Correction

3. Wide & Deep Learning for Recommender Systems

4. Siyu Gu Xiang-Rong Sheng Ying Fan Guorui Zhou and Xiaoqiang Zhu. 2021. Real negatives matter: Continuous training with real negatives for delayed feedback modeling. In KDD. 2890--2898. Siyu Gu Xiang-Rong Sheng Ying Fan Guorui Zhou and Xiaoqiang Zhu. 2021. Real negatives matter: Continuous training with real negatives for delayed feedback modeling. In KDD. 2890--2898.

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