Data-driven Personas
Author:
Affiliation:
1. North Carolina State University, Raleigh, NC, USA
2. Platfora Inc., San Mateo, CA, USA
Publisher
ACM
Link
https://dl.acm.org/doi/pdf/10.1145/2858036.2858523
Reference17 articles.
1. Jon Brickey Steven Walczak and Tony Burgess. 2010. A Comparative Analysis of Persona Clustering Methods.. In AMCIS. 217. Jon Brickey Steven Walczak and Tony Burgess. 2010. A Comparative Analysis of Persona Clustering Methods.. In AMCIS. 217.
2. Play-Personas: Behaviours and Belief Systems in User-Centred Game Design
3. The Inmates are Running the Asylum
4. Series B (methodological);Dempster Arthur P,1977
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