Becoming an Online Wine Taster: An Ethnographic Study on the Digital Mediation of Taste-Reference-Cited by-同舟云学术

Becoming an Online Wine Taster: An Ethnographic Study on the Digital Mediation of Taste

Published:2023-04-14 Issue:CSCW1 Volume:7 Page:1-26
ISSN:2573-0142
Container-title:Proceedings of the ACM on Human-Computer Interaction
language:en
Short-container-title:Proc. ACM Hum.-Comput. Interact.

Author:

Berkholz Jenny¹^ORCID,Esau-Held Margarita¹^ORCID,Boden Alexander²^ORCID,Stevens Gunnar¹^ORCID,Tolmie Peter¹^ORCID

Affiliation:

1. University of Siegen, Siegen, Germany

2. Fraunhofer Institute for Applied Information Technology FIT, Sankt Augustin, Germany

Abstract

There has been a growing interest in taste research in the HCI and CSCW communities. However, the focus is more on stimulating the senses, while the socio-cultural aspects have received less attention. However, individual taste perception is mediated through social interaction and collective negotiation and is not only dependent on physical stimulation. Therefore, we study the digital mediation of taste by drawing on ethnographic research of four online wine tastings and one self-organized event. Hence, we investigated the materials, associated meanings, competences, procedures, and engagements that shaped the performative character of tasting practices. We illustrate how the tastings are built around the taste-making process and how online contexts differ in providing a more diverse and distributed environment. We then explore the implications of our findings for the further mediation of taste as a social and democratized phenomenon through online interaction.

Publisher

Association for Computing Machinery (ACM)

Subject

Computer Networks and Communications,Human-Computer Interaction,Social Sciences (miscellaneous)

Link

https://dl.acm.org/doi/pdf/10.1145/3579459

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