Research on the Implementation of Advertising Design Teaching Based on Unity3D Development Platform and Web3D Technology

Author:

Zhong Zhengwu1ORCID

Affiliation:

1. Hunan City University,413000, Hunan, China

Abstract

In this work, the Unity3D development platform and Web3D technology are integrated into the teaching method of advertising design to get rid of the issues due to lack of communication and efficacy through design of digital advertisement. Based on this, an approach for ingenious product design from nature is proposed, with an emphasis on attaining a functional interaction of aesthetic intent and geometric features and investigating the relationships amongst natural systems and designers in product design from nature (PDN). The ponderings and research findings for the methodologies associated with the proposed approach have been presented. This methodology is thought to significantly bring down the delivery time of ground-breaking design and development of products, both economically and technologically. The findings in comprehensive experiments demonstrates that interactive virtual technology can significantly enhance the efficacy and interaction of the whole system in the process of digital advertising design.

Publisher

Association for Computing Machinery (ACM)

Subject

General Computer Science

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