KRAF: A Flexible Advertising Framework using Knowledge Graph-Enriched Multi-Agent Reinforcement Learning-Reference-Cited by-同舟云学术

KRAF: A Flexible Advertising Framework using Knowledge Graph-Enriched Multi-Agent Reinforcement Learning

Published:2022-10-17 Issue: Volume: Page:
ISSN:
Container-title:Proceedings of the 31st ACM International Conference on Information & Knowledge Management
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Author:

Ayala-Romero Jose A.¹,Mernyei Péter¹,Shi Bichen¹,Mazón Diego¹

Affiliation:

1. Huawei Ireland Research Center, Dublin, Ireland

Publisher

ACM

Link

https://dl.acm.org/doi/pdf/10.1145/3511808.3557373

Reference46 articles.

1. Freebase

2. Pamela Bump. 2021. The Death of the Third-Party Cookie: What Marketers Need to Know About Google's 2022 Phase-Out. HubSpot. https://blog.hubspot.com/ marketing/third-party-cookie-phase-out Pamela Bump. 2021. The Death of the Third-Party Cookie: What Marketers Need to Know About Google's 2022 Phase-Out. HubSpot. https://blog.hubspot.com/ marketing/third-party-cookie-phase-out

3. Real-Time Bidding by Reinforcement Learning in Display Advertising

4. Unified Conversational Recommendation Policy Learning via Graph-based Reinforcement Learning

5. Manxing Du , Alexander I Cowen-Rivers , Ying Wen , Phu Sakulwongtana , Jun Wang , Mats Brorsson , and Radu State . 2019 . Know Your Enemies and Know Yourself in the Real-Time Bidding Function Optimisation. In 2019 International Conference on Data Mining Workshops (ICDMW). IEEE, 973--981 . Manxing Du, Alexander I Cowen-Rivers, Ying Wen, Phu Sakulwongtana, Jun Wang, Mats Brorsson, and Radu State. 2019. Know Your Enemies and Know Yourself in the Real-Time Bidding Function Optimisation. In 2019 International Conference on Data Mining Workshops (ICDMW). IEEE, 973--981.