Using ChatGPT in Content Marketing: Enhancing Users’ Social Media Engagement in Cross-Platform Content Creation through Generative AI
Author:
Affiliation:
1. Qatar Computing Research Institute, Hamad Bin Khalifa University, Qatar,
2. University of Vaasa, Finland
3. University of Strathclyde, United Knigdom
Publisher
ACM
Link
https://dl.acm.org/doi/pdf/10.1145/3648188.3675142
Reference73 articles.
1. Do artificial intelligence chatbots have a writing style? An investigation into the stylistic features of ChatGPT-4;AlAfnan Mohammad Awad;Journal of Artificial intelligence and technology,2023
2. The Challenges of Creating Engaging Content
3. Predicting Audience Engagement Across Social Media Platforms in the News Domain
4. Stylistic Features Usage: Similarities and Differences Using Multiple Social Networks
5. View, Like, Comment, Post: Analyzing User Engagement by Topic at 4 Levels across 5 Social Media Platforms for 53 News Organizations
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