Graph Representation Learning for Merchant Incentive Optimization in Mobile Payment Marketing-Reference-Cited by-同舟云学术

Graph Representation Learning for Merchant Incentive Optimization in Mobile Payment Marketing

Published:2019-11-03 Issue: Volume: Page:
ISSN:
Container-title:Proceedings of the 28th ACM International Conference on Information and Knowledge Management
language:
Short-container-title:

Author:

Liu Ziqi¹,Wang Dong¹,Yu Qianyu¹,Zhang Zhiqiang¹,Shen Yue¹,Ma Jian¹,Zhong Wenliang¹,Gu Jinjie¹,Zhou Jun¹,Yang Shuang¹,Qi Yuan¹

Affiliation:

1. Ant Financial, Hangzhou, China

Publisher

ACM

Link

https://dl.acm.org/doi/pdf/10.1145/3357384.3357835

Reference17 articles.

1. Martín Abadi Paul Barham Jianmin Chen Zhifeng Chen Andy Davis Jeffrey Dean Matthieu Devin Sanjay Ghemawat Geoffrey Irving and Michael Isard. 2016. TensorFlow: a system for large-scale machine learning. (2016). Martín Abadi Paul Barham Jianmin Chen Zhifeng Chen Andy Davis Jeffrey Dean Matthieu Devin Sanjay Ghemawat Geoffrey Irving and Michael Isard. 2016. TensorFlow: a system for large-scale machine learning. (2016).

2. XGBoost

3. Fan RK Chung. 1997. Spectral graph theory . Number 92. American Mathematical Soc. Fan RK Chung. 1997. Spectral graph theory . Number 92. American Mathematical Soc.

4. Kenneth E Clow. 2004. Integrated advertising promotion and marketing communications .Pearson Education India. Kenneth E Clow. 2004. Integrated advertising promotion and marketing communications .Pearson Education India.

5. Analytics for an Online Retailer: Demand Forecasting and Price Optimization

Cited by 9 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. InferTurbo: A Scalable System for Boosting Full-graph Inference of Graph Neural Network over Huge Graphs;2023 IEEE 39th International Conference on Data Engineering (ICDE);2023-04

2. G-HIN2Vec: Distributed heterogeneous graph representations for cardholder transactions;Proceedings of the 38th ACM/SIGAPP Symposium on Applied Computing;2023-03-27

3. Marketing Budget Allocation with Offline Constrained Deep Reinforcement Learning;Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining;2023-02-27

4. MCHPT: A Weakly Supervise Based Merchant Pre-trained Model;Communications in Computer and Information Science;2023

5. User Value in Modern Payment Platforms: A Graph Approach;2022 IEEE International Conference on Data Mining Workshops (ICDMW);2022-11