Gender differences in perceptions of web-based shopping-Reference-Cited by-同舟云学术

Gender differences in perceptions of web-based shopping

Published:2002-08 Issue:8 Volume:45 Page:82-86
ISSN:0001-0782
Container-title:Communications of the ACM
language:en
Short-container-title:Commun. ACM

Author:

Van Slyke Craig¹,Comunale Christie L.²,Belanger France³

Affiliation:

1. Management Information Systems at the University of Central Florida, Orlando.

2. School of Professional Accountancy, Long Island University C.W. Post Campus, Brookville, NY.

3. Pamplin College of Business at Virginia Polytechnic Institute and State University, Blacksburg, VA.

Abstract

Women have yet to welcome Web-based shopping as readily as men. A primary factor for this state is how men and women view shopping. Understanding those differences will help vendors address this vital pool of consumers.

Publisher

Association for Computing Machinery (ACM)

Subject

General Computer Science

Link

https://dl.acm.org/doi/pdf/10.1145/545151.545155

Reference12 articles.

1. Fifteen million Americans are shopping addicts;Arthur C;American Demographics,1992

2. An examination of the nature of trust in buyer-seller relationships;Doney P.;J. Marketing,1997

3. Gender differences in mail-catalog patronage motives;Eastlick M.;J. Direct Marketing,1997

4. Computer attitudes and learning performance: Issues for management education and training

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