On risk, convenience, and Internet shopping behavior
Author:
Affiliation:
1. Univ. of Wisconsin, Milwaukee
2. State Univ. of New York, Buffalo
Publisher
Association for Computing Machinery (ACM)
Subject
General Computer Science
Reference11 articles.
1. Dimensions of Consumer Expertise
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4. Perceived risk and consumer decision making;Cox D.F.;Journal of Marketing Research,1964
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