The development of creative tourism in Ukraine and globally during the COVID-19 pandemic-Reference-Cited by-同舟云学术

The development of creative tourism in Ukraine and globally during the COVID-19 pandemic

Published:2022-12-30 Issue:2 Volume:32 Page:145-161
ISSN:2080-6922
Container-title:Turyzm/Tourism
language:
Short-container-title:Tour

Author:

Liubarets Vladyslava^ORCID,Zinkova Iryna^ORCID,Zemlina Yuliia^ORCID,Voroshylova Hanna^ORCID,Tymeichuk Anna^ORCID

Abstract

The article identifies the challenges to the creative industries in tourism as an important phenomenon in the conditions of the urgent global issue of COVID-19. The concepts of “creative industries”, “creative tourism”, and signs of creative tourism (economic, social and ecological sustainability) have been specified. An analysis has been made, and the issues and opportunities for introducing creative industries into tourism have been determined. It is emphasized that creative tourism, as a self-sufficient product, easily changes format and subject matter depending on the objectives set, while remaining creative in its nature and purpose. The main opportunities for the development of tourist services and creative tourism priority areas have been outlined. Recommendations for introducing creative technologies by relevant government institutions and tourism enterprises have been suggested.

Publisher

Uniwersytet Lodzki (University of Lodz)

Subject

Economics, Econometrics and Finance (miscellaneous),Social Sciences (miscellaneous),Sociology and Political Science,Geography, Planning and Development

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